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Transparency
Our Commitment to Sustainable Growth and Transparency
At Be Green AI, sustainability isn’t just an add-on; it’s a foundational value. We know there’s no simple solution to becoming entirely sustainable, so our pledge is to keep refining and advancing our approach. Sustainability is a journey of continual learning, and we’re committed to being open about where we stand now and the steps we’re actively taking to reduce our environmental impact over time.
Our Promise: A Culture of Improvement and Openness
We’re dedicated to regularly reviewing our practices and improving our sustainable initiatives each year. We’re also fully committed to honest communication, welcoming any thoughts, feedback, and advice as we grow in this space.
We ask that people consider our primary function is to operate as an AI Agency and provide AI tools and automation, and that whilst we heavily value sustainability, we are not sustainability consultants or experts in providing sustainable advice and guidance. We will continue to work alongside experts in the sustainability sector to refine our processes and to help guide our clients.
If you’d like to discuss our sustainability practices, please reach out to our founder, Marcus, at sustainability@begreenai.com
Current Initiatives & Accreditations
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1% for the Planet Membership
We are a proud member of 1% for the Planet, committing a portion of our revenue to environmental causes and organisations that align with our values.
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BT & Small Business Britain: Sustainability for Small Business Programme
Completed the CPD-accredited training to integrate sustainability more deeply into our daily operations and client services.
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20 Trees Planted via Ecologi
Upon our company's formations, we planted 20 Avicennia Matina trees in Madagascar as part of the Kandrary 2 project.
Future Goals:
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Within 1 Year - Apply for ‘Pending B-Corp’ status.
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Within 3 Years - Achieve full B-Corp certification, a recognised symbol of high social and environmental standards.
Carbon Neutral Initiatives
Reducing our carbon footprint is a priority, and we’re taking steps to become a carbon-neutral agency. This includes calculating both our traditional CO₂ emissions and our digital footprint. For any emissions that cannot be reduced, we plan to partner with a reputable carbon offsetting organisation to neutralise our impact.
Sustainable Digital Presence
Our current website is hosted on WIX, a platform that offers several green benefits. WIX uses energy-efficient data centres and has committed to reducing its carbon footprint, striving for greener operations within its hosting and infrastructure. By using WIX, we’re able to take advantage of these eco-friendly practices, ensuring our website has a lower environmental impact from the outset.
Future Plans:
In the next two years, we plan to transition our web hosting and email services to entirely green servers. This will allow us to maintain a sustainable online presence as we grow, continuously aligning our digital footprint with our commitment to sustainability.
Measuring AI’s Environmental Impact
As sustainability in AI is an evolving field, we’re collaborating with industry partners to find the best ways to assess the environmental impact of AI activities for both us and our clients. We’re committed to ongoing updates and enhancements to our measurement processes to ensure that we’re continually minimising our ecological impact.
Embracing a Fully Remote Model
Operating as a fully remote agency eliminates commuting emissions for our team and allows us to work more flexibly and consciously. We are mindful of our energy use, such as avoiding unnecessary use of lighting and equipment, ensuring our commitment to sustainability reaches into every corner of our operations.
Tech Recycling & Refurbishment
We recycle all of our old tech and electronics and only buy refurbished devices. This allows us to significantly reduce electronic waste, minimise our carbon footprint, and support a circular economy. By extending the life cycle of technology, we contribute to a more sustainable future while maintaining high-quality standards in our operations.